1. Headline Resonance (6 marks)
Find one (1) headline you recently encountered that you felt was effective.
- Provide the exact headline
- Explain why it resonated with you
- Tie your explanation directly to specific headline elements
“I Felt Like An Idiot When It Dawned On Me”: 12 Late-In-Life Realizations That Are Extremely Chaotic And Painfully Relatable
https://www.buzzfeed.com/trendyghost618/oh-shit-moments
I chose this headline as it felt relatable and exciting, it promised me possible knowledge on something that I didn’t already know, this means it combines facts and secrets which incentivized me to click. It is specific by using words such as ‘Late-In-Life’ and it’s descriptive by using words like ‘Extremely’, ‘Chaotic’ and ‘Painfully’ this creates a sense of excitement and intrigue. The title is unique because it uses specific numbers, those numbers feel exciting and provide a dopamine hit leading to intrigue. It is quick and to the point while still being able to elaborate and pull me in.
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